what do you even like?

i’m sitting in an empty coffee shop, toying around with some typography for the opening credits of a music video. i’ve been doing this for the past two hours. it’s always a bit of a puzzle, but i like it. someone might say “what do you mean 2 hours? just pick a font and move on.” this type of person is not my person. you have to find the little things that you care about and do them obsessively because they matter to you even if no one else notices. otherwise… what do you even like?

-felix